As someone said, Limbo Of the Lost has become of the worlds most famous adventure games (and maybe PC game in general!), so those guys could really work in marketing (but probably not in PR :-) )...
But I would suggest to keep it down, we are just human beings (i am not sure, if this is the right expresion in English) and there is no need to beat those guys even here :-)... Why? Well i think, that the upcoming days, weeks and months will be full of beating these guys from any "game side" :-), and even if not, the court of law will compensate it more the good.
So lets act like "humans" (i know that this expresion is incorrect in english :-) ).
But lets talk about the issue, if anyone can be so naive and silly or if it is really one BIG conspiration advertisement :-)...!?